November 20 - 21, 2019
1,000
Attendees
60
Speakers
25
Sessions
Now in its second year, the IAB Direct Brand Summit was the first conference dedicated to Direct to Consumer Brands and the Direct Brand Economy. Founder keynotes and educational breakouts will provide actionable advice and proven strategies on marketing, data, production, and fulfillment…from SEO to storytelling and everything in between. More information coming soon. This conference counts as 16 hours of credits toward IAB Certification eligibility status.


View the 2018 Event Recap


Topics
  • Building Community through Creative Storytelling
  • Extending Media into New--and Traditional--Channels
  • Bringing Programmatic In-House
  • Differentiating between “Brand” and “Performance”
  • Discovering Podcasts, Radio, Smart Speakers as Growth Engines
  • Moving Disrupter Brands into Television
  • Omnichannel Retailing and Last Mile Delivery
  • Making Data and Attribution Work in a Post-GDPR World
Speakers

Hear from entrepreneurs, founders, venture capitalists, publishers and industry pioneers that are building the new economy.

Nicole Aguirre Corbett

Founder & CEO

Worn

Nicole Aguirre Corbett
Nicole Aguirre Corbett
Founder & CEO
Worn

Nicole founded Worn in 2010 and grew it from a print publication into a full service creative agency. She was born into a family of entrepreneurs from Mexico and Argentina, and grew up in L.A. She has been an entrepreneur since the day she graduated from George Washington University. She speaks four languages and her life’s passion is empowering women in business.

Worn is a mission-based creative agency for women-led companies and initiatives. We’re passionate about working with women and men who are creating products and companies that are changing the world for women. You may have seen some of our work with clients like: Women.NYC, Bumble, and Michelle Obama’s Let’s Move Campaign.

Tim Armstrong

Founder & Chief Executive Officer

The DTX Company

Tim Armstrong
Tim Armstrong
Founder & Chief Executive Officer
The DTX Company

Tim Armstrong is the Founder and CEO of the dtx company, where he is focused on building the infrastructure for the direct-brand economy through experiences, platforms, and investments. Current dtx investments include Dirty Lemon, Argent, Olive & June, Niche, Margaux, and ThirdLove.

Armstrong founded a Boston newspaper after graduating from Connecticut College. In 1995, he moved to Seattle to join Paul Allen’s first internet company, Starwave, which was acquired by Disney. Armstrong moved to New York with Disney and worked at ABC/ESPN Internet Ventures. After Disney, he joined Florida Governor Rick Scott’s health-focused cable and internet company, America’s Health Network, which was later sold to News Corp. Armstrong then went on to be a founding team member of Snowball, which went on to IPO on the Nasdaq. Armstrong left Snowball in 2000 to join Google as its first New York employee; he left Google after almost a decade serving as President of the Americas and as a member of Google’s global executive team.

He joined AOL as Chairman and CEO to spin the company out of Time Warner and launch AOL as a publicly traded company on the New York Stock Exchange. After turning AOL around and outperforming the S&P 500 during his tenure as CEO, he sold the company to Verizon Communications. Armstrong joined Verizon as CEO of its digital media division, Oath, and served as a member of its executive team.

Armstrong serves on the boards of Booking Holdings (NASDAQ), Tech:NYC as co-founder, Greenwich Academy for Girls as Chairman, Connecticut College Athletic Club as co-founder, Waterside School and US Olympic & Paralympic Foundation as trustee. He also serves as a loving husband and dad, as well as lacrosse and basketball coach. Armstrong is an avid New England sports fan and Massachusetts native. He is part Camel (Connecticut College graduate) and part Spartan (Lawrence Academy graduate).

Brian Berger

Founder & CEO

Mack Weldon

Brian Berger
Brian Berger
Founder & CEO
Mack Weldon

Brian Berger is the founder and CEO of menswear basics brand, Mack Weldon. With over a decade of success in the digital world, Brian created Mack Weldon in 2012, a men’s specialty line consisting of underwear, socks and t-shirts with a focus on design, performance and functionality. Mack Weldon has grown to become one of the leaders within the industry.

Brian served in several leadership positions within consumer internet and media companies including Comcast, WebMD and Excite@Home.

Brian graduated with a Bachelor of Arts in Political Science from the University of Colorado and continued his education at Columbia University where he received a Masters in Business Administration. Brian lives in NYC with his wife and three sons.

Rachel Cohen

Co-founder

SNOWE

Rachel Cohen
Rachel Cohen
Co-founder
SNOWE

Rachel is a passionate entrepreneur with an eye for beautiful interiors and design.

Prior to founding SNOWE, Rachel worked in real estate investment banking at BGC Partners, advising hotel and lifestyle clients on strategic opportunities and capital raising. She also managed a boutique co-working space subsidiary of SL Green, Manhattan’s top real estate investment trust. It was her interest and penchant for design and fashion finds that led her to co-found her first company, Haat Couture, a retail concept selling luxury-quality, affordable Indian formal wear in the U.S.

Rachel began SNOWE with co-founder Andres Modak after moving back to New York City from grad school. Both were unhappy with the disposable quality of mass-produced homewares that were available and believed that there was a gap to be filled between mass-market quality and high-end luxury, which ultimately drove them to launch SNOWE.

Rachel holds a B.A. in Economics from the University of Michigan and an MBA from The Wharton School at the University of Pennsylvania.

Kerry Cooper

President & Chief Operating Officer

Rothy's

Kerry Cooper
Kerry Cooper
President & Chief Operating Officer
Rothy's

Kerry Cooper is President and COO of Rothy’s, leading marketing, merchandising and operations at the wildly popular San Francisco-based shoe company. Inspired by its balance of technological innovation, artful design and commitment to sustainability, Kerry is proud to be part of a company growing a loyal, empowered community of female customers with its beloved everyday flat.

Prior to joining Rothy’s in February 2018, Kerry was CEO of Choose Energy, leading the marketplace to acquisition in 2017. She served as COO and CMO of e-tailer ModCloth.com, where she scaled marketing, merchandising, supply chain, customer care, and fulfillment efforts across the US. Before ModCloth, Kerry led marketing and strategy for Walmart.com as CMO and VP of Global Ecommerce. Prior, she served as SVP of Retail and Planning for the Dockers brand at Levi’s.

Kerry is currently an entrepreneur-in-residence at Harvard Business School, on the Advisory Board of Wirecutter, a New York Times company, and on the board of directors at BevMo!. She holds an MBA from Harvard University and an undergraduate degree in mechanical engineering from the University of Texas at Austin.

Rich Fulop

Co-Founder & Chief Executive Officer

Brooklinen

Rich Fulop
Rich Fulop
Co-Founder & Chief Executive Officer
Brooklinen

Rich is a first-generation American, an avid skier, a huge Arsenal fan, and he just so happens to make the best sheets ever. 
 


After graduating from New York University (NYU) in 2003, Rich spent four years working through the ranks in the finance industry until the pesky Recession redirected his path. Rich decided to go back to the drawing board, returning to NYU to hone his entrepreneurial chops within the Stern School of Business — on a full-ride scholarship, no less.

In the summer of 2012, newlyweds Rich and Vicki Fulop had a life-altering encounter with a set of delectable sheets while on vacation. When trying to track down and purchase their own set, however, they were appalled by the $800 price tag and intrigued by the challenge it presented.

Neither Rich nor Vicki had a background in textiles or manufacturing, but they soon realized just how savvy one can become when equipped with the Internet and the right combination of curiosity, persistence and vision. The couple spent one year educating themselves on the industry, visiting factories, sampling fabrics and trying out competitive offerings to truly understand what exactly makes sheets great.

The Fulops then set out to create a modern and inviting shopping experience – something that was minimalist, clean, simple and effortless. In 2014, armed with their laptops and a shared vision, Rich and Vicki launched Brooklinen via Kickstarter from their one-bedroom New York apartment. The campaign far exceeded their onset goals of $50K, raising $237K in pre-orders and setting the company into motion through grassroots support. With a completely boot-strapped approach, Brooklinen ended year one at $2.5MM and closed out year two at nearly $25MM in revenue. Since launch, the brand has seen 10x year-over-year growth, self-funded and consistently profitable.

In March 2017, Brooklinen secured its first-ever fundraise – a $10MM Series A investment round led by FirstMark Capital. The brand has leveraged funding to expand its home offerings, grow its team, scale production, and increase customer touch-points to meet the demands of its rapidly growing and devoted customer-base. In 2018 Brooklinen reached 100MM in lifetime revenue, and expanded beyond the bedroom to create a collection of towels, robes and a baby collection.
  
Today, the Fulops remain fully immersed in every aspect of their business, from design conception and fabric testing, to brand marketing and art direction. The direct-to-consumer business model has helped Brooklinen blossom by establishing personal relationships and connecting with real people in real ways. Rich and Vicki continue to prioritize best practices from responsive manufacturing to authentic customer service, supporting small-scale entrepreneurs across the globe, and giving back to communities across the U.S. by donating all returns to Good360, a non-profit that works supply charities with necessary resources and keep usable goods out of landfills.

Vick Fulop

Co-Founder & Chief Communications Officer

Brooklinen

Vick Fulop
Vick Fulop
Co-Founder & Chief Communications Officer
Brooklinen

Vicki is an American immigrant from Belarus, an avid skier and beach bum, makes a mean roasted chicken, and also happens to make the best sheets ever.  

After graduating from NYU in 2007, Vicki earned a law degree from Brooklyn Law School and ultimately pursued a career in fashion and beauty. After getting her start at Tory Burch, she took on a role at a beauty PR agency, publicizing industry giants like Lancôme and John Frieda until a spontaneous vacation to Las Vegas changed her course.  
 


In the summer of 2012, newlyweds Rich and Vicki Fulop had a life-altering encounter with a set of delectable sheets while on vacation. When trying to track down and purchase their own set, however, they were appalled by the $800 price tag and intrigued by the challenge it presented.

Neither Rich nor Vicki had a background in textiles or manufacturing, but they soon realized just how savvy one can become when equipped with the Internet and the right combination of curiosity, persistence and vision. The couple spent one year educating themselves on the industry, visiting factories, sampling fabrics and trying out competitive offerings to truly understand what exactly makes sheets great.

The Fulops then set out to create a modern and inviting shopping experience – something that was minimalist, clean, simple and effortless. In 2014, armed with their laptops and a shared vision, Rich and Vicki launched Brooklinen via Kickstarter from their one-bedroom New York apartment. The campaign far exceeded their onset goals of $50K, raising $237K in pre-orders and setting the company into motion through grassroots support. With a completely boot-strapped approach, Brooklinen ended year one at $2.5MM and closed out year two at nearly $25MM in revenue. Since launch, the brand has seen 10x year-over-year growth, self-funded and consistently profitable.

In March 2017, Brooklinen secured its first-ever fundraise – a $10MM Series A investment round led by FirstMark Capital. The brand has leveraged funding to expand its home offerings, grow its team, scale production, and increase customer touch-points to meet the demands of its rapidly growing and devoted customer-base. In 2018 Brooklinen reached 100MM in lifetime revenue, and expanded beyond the bedroom to create a collection of towels, robes and a baby collection.
  
Today, the Fulops remain fully immersed in every aspect of their business, from design conception and fabric testing, to brand marketing and art direction. The direct-to-consumer business model has helped Brooklinen blossom by establishing personal relationships and connecting with real people in real ways. Rich and Vicki continue to prioritize best practices from responsive manufacturing to authentic customer service, supporting small-scale entrepreneurs across the globe, and giving back to communities across the U.S. by donating all returns to Good360, a non-profit that works supply charities with necessary resources and keep usable goods out of landfills.

Divya Gugnani

Co-Founder & CEO

Wander Beauty

Divya Gugnani
Divya Gugnani
Co-Founder & CEO
Wander Beauty

Divya Gugnani brings 20 years of investment and entrepreneurial experience to her role as CEO and Co-founder of Wander Beauty, a company focused on multitasking beauty essentials created with global inspiration. Launched in 2015 Wander Beauty has proven to be one of the fastest emerging brands in the country, with over 18 highly prestigious beauty awards under their belt, plus a loyal following of A-list celebrities, top journalists and notable beauty and style influencers. Prior to that, Divya co-founded Send the Trend, an e-commerce site focused on personalized fashion and beauty, and sold it to QVC, where she focused on digital innovation. She is a serial entrepreneur and has co-founded multiple companies.

Divya started her business career in Investment Banking at Goldman Sachs and then moved onmto private equity and venture capital at Investcorp International and FirstMark Capital. Divya is a self- proclaimed startup junkie, a food and fashion lover, as well as a beauty experimenter. She has appeared regularly on several shows on CNBC, NBC and MSNBC. She has also been featured in The New York Times, Vanity Fair, BusinessWeek, TIME Magazine, The Wall Street Journal, Bloomberg, The Deal, and Crain’s, among several other publications.

Divya has contributed to The Huffington Post, TODAYshow.com, Daily Beast, The Nest Magazine and Woman’s World. She is the author of the book Sexy Women Eat: Secrets to Eating What You Want and Still Looking Fabulous , published by HarperCollins. In addition to a B.S. from Cornell University and an M.B.A. from Harvard Business School, Divya attended the French Culinary Institute.

Sarah LaFleur

Founder & CEO

M.M.LaFleur

Sarah  LaFleur
Sarah LaFleur
Founder & CEO
M.M.LaFleur

Sarah LaFleur is the Founder & CEO of M.M.LaFleur, a women’s clothing brand, styling service and community that takes the work out of dressing for work. Underwhelmed by the limited workwear options on the market as a young woman working in finance, Sarah dreamed of a more practical, inspired wardrobe for herself and all professional women. She founded M.M.LaFleur in 2013 with a collection of thoughtfully-designed, polished pieces made from high-quality, easy-care material like machine-washable and wrinkle-resistant fabrics. With Sarah’s leadership,  M.M.LaFleur helps women harness the power of self-presentation to gain confidence, and to rethink the shopping process altogether through M.M.’s stress-free styling service.

Since starting M.M.LaFleur, Sarah and the brand have been recognized on Forbes’ CircleUp25 list of the most innovative brands, WWD’s 40 of Tomorrow list, Crain’s 40 under 40, Fashion Group International’s Rising Star Award and Inc.’s Design Awards.

Prior to founding M.M.LaFleur, Sarah worked in the luxury goods group of Starwood Capital in New York and Paris, and as a management consultant at Bain & Co.. She also served over a year in South Africa with TechnoServe, a nonprofit organization that works with enterprising people in the developing world to build competitive farms, businesses and industries.

Sarah graduated from Harvard with an Honors degree in Social Studies. M.M.LaFleur is named after her mother, whom she calls her biggest inspiration.

Scott Thaler

Chief Marketing Officer

Mattress Firm

Scott Thaler
Scott Thaler
Chief Marketing Officer
Mattress Firm

Scott Thaler joined Mattress Firm as the Chief Marketing Officer in April 2018. With more than two decades of marketing and advertising experience, Thaler has been a trailblazer in leading nationally recognized retail-focused campaigns that drive results.

In his role as CMO, he is responsible for overseeing the integration of all Mattress Firm communication initiatives and driving our omni-channel marketing approach. Thaler leads the strategy and implementation for advancing Mattress Firm’s brand marketing, consumer insights & engagement, and retail marketing activations.

Prior to Mattress Firm, Thaler enjoyed a 14-year career at Zimmerman Advertising, where he served in multiple leadership roles within the agency, including chief interaction officer, chief digital officer and chief client officer. During this time, he touched over 50 accounts and played an integral role on retailer, quick service restaurant and furniture brand accounts, including McDonald’s, Party City, Michaels, Ashley Furniture, Papa John’s and Mattress Firm. Thaler graduated from the University of Florida with a B.S. in Public Relations, Advertising and Business Administration. When he isn’t immersing himself in the latest industry trends, Scott enjoys spending time with his wife, Lara and their three children, Ethan, Aiden and Aria.

2019 Advisory Board

Aline Clavellina

Managing VP / Director General

Beliv

Aline Clavellina
Aline Clavellina
Managing VP / Director General
Beliv

Beliv focuses its experience in creating products and brands through innovation and functionality to renovate and create new categories. Beliv´s vision is the largest healthy beverage company in Latin America for a population that seeks balance between health, happiness and well-being. Learn more at http://cbc.co/en/strategic-partners/beliv.

Michaela Giovengo

Head of Performance Marketing

Hulu

Michaela Giovengo
Michaela Giovengo
Head of Performance Marketing
Hulu

Michaela Giovengo is the Head of Performance Marketing at Hulu where she is responsible for all short-form Direct Response advertising revenue.  Since joining Hulu in 2012, Michaela has been instrumental in the development and growth of the Hulu Direct Response unit, which has resulted in double-digit revenue growth year-over-year.

Prior to joining Hulu, Michaela spent over six years at NBCUniversal as an Account Executive across a number of the networks properties including USA, Oxygen, Bravo and SyFy.

Michaela was born and raised in Chicago, IL and holds a Bachelor degree in Marketing from Fordham University. She currently resides in Brooklyn, NY with her husband and their two children, Siena & Luke.

Jesse Horwitz

Co-Founder & Co-Chief Executive Officer

Hubble

Jesse Horwitz
Jesse Horwitz
Co-Founder & Co-Chief Executive Officer
Hubble

Born and raised in New York, Jesse Horwitz has always had a strong grasp of economics and finance. He studied both fields at Columbia University, where he graduated Phi Beta Kappa/Magna Cum Laude. During his time at Columbia, he also developed an interest in Film Studies, although following an internship with Sony Picture’s Television Division, he quickly learned that a life in Hollywood was not for him.

Horwitz ultimately decided to take a different path, and spent a year at Harvard Law School, where he met his husband, Mark Severs and secured an internship with Bridgewater Associates. It was at Bridgewater that Jesse met his future business partner, Benjamin Cogan. Horwitz moved on from Harvard to work full time for Bridgewater and then founded Gadfly, a systematic trading firm with Michael Naber, a colleague from Bridgewater.

Horwitz joined the investment team for Columbia University’s endowment in 2013, where he spent the last few years investing across the alternatives landscape – private equity, venture capital, hedge funds and real estate. During his time at Columbia, he built a strong network across the investor community, including Two River, a life sciences merchant bank that invested in and brought together the round for Hubble.

Now Horwitz is Co-Founder and Co-CEO at Hubble, a direct-to-consumer, subscription contact lens company, where Horwitz focuses his efforts on fundraising, business development and regulation compliance. Since launching in November 2016, Hubble has become one of the fastest growing, direct-to-consumer e-commerce companies in the U.S. Horwitz and Cogan earned a spot on Forbes’ prestigious “30 Under 30” list in 2016 and Hubble recently extended its footprint into Canada, the UK and the Netherlands in the past year.

Selena Kalvaria

VP, Brand Marketing

Away

Selena Kalvaria
Selena Kalvaria
VP, Brand Marketing
Away

Selena Kalvaria is the VP of Brand Marketing at Away, a global lifestyle brand designing thoughtful objects to make traveling more seamless. In her role, Selena drives the strategy for Away’s brand marketing team, overseeing how the Away brand comes to life and interacts with its community across social media, partnerships, experiential, and more.

After graduating from Princeton University, Selena started her career working on Wall Street before leaving to pursue her passion for understanding the drivers of culture, consumer choice, and brand love. Prior to Away, she worked at Diageo, where she built and led several marketing initiatives for Baileys and Smirnoff Ice brands. Later, she joined Anheuser-Busch as Senior Director of the company’s flavored malt beverage portfolio.

Selena received a B.A. in art and archaeology and a certification in finance from Princeton University, and she received an MBA from Harvard Business School. She lives and works in Manhattan.

Harold Klaje

Global Head of Growth

Pinterest

Harold Klaje
Harold Klaje
Global Head of Growth
Pinterest

Danielle Lee

Global Vice President, Partner Solutions

Spotify

Danielle Lee
Danielle Lee
Global Vice President, Partner Solutions
Spotify

Danielle Lee is the Global Vice President, Partner Solutions at Spotify and an accomplished strategic marketing professional with over 15 years experience in brand building, media innovation and technology for some of the world’s most respected brands.

As part of the executive team at Spotify, Danielle leads several lines of business including product marketing, business marketing, strategic marketing and creative solutions for advertisers and brand partners.  In her role, she is responsible for developing the go-to-market strategy and growing global revenue by developing high impact content and digital ad experiences.

Prior to Spotify, Danielle spent two years at Vevo and served as the Global Vice President, Commercial Marketing.  Her team was responsible for building compelling sales narratives and developing the positioning and go-to-market strategy for all Vevo programs, core video products and tentpoles. Danielle also spent seven years at AT&T and served as the Vice President of Product Marketing and Innovation at AT&T AdWorks.  She was responsible for developing new online, mobile and TV advertising solutions, defining the go-to-market strategy and growing the multi-screen ad business. Danielle also spent three years at Showtime Networks where she directed new products marketing and advertising for the premium cable network, and was instrumental in building awareness and tune-in to Showtime’s award-winning original series like Weeds, Dexter, Fat Actress and The L Word.

Danielle was named one of Adweek’s Top 50 most indispensable executives in Marketing, Media and Technology in 2016, 2017 and 2018 and she is a three-time honoree of the Most Powerful Women in Mobile Advertising by Business Inside.  Danielle also serves on the IAB DIgital Video Center of Excellence board, acts as a executive mentor as part of Cannes Lions’ See It Be It initiative and is an Executive Member of She Runs It.

 

Jeffrey Lin

Co-Founder

FANCHEST

Jeffrey Lin
Jeffrey Lin
Co-Founder
FANCHEST

John Nicoletti

Managing Director, Retail

Google

John Nicoletti
John Nicoletti
Managing Director, Retail
Google

Since joining Google in 2003, John has held various leadership positions within Google’s advertising sales organization. As Managing Director of Retail for Google, John is responsible for developing Google’s business strategy and partnerships with pure play and predominantly ecommerce-based retailers in North America. His group is responsible for helping retailers leverage Google’s products and platforms to transform their business models to deliver growth and delightful experiences for their customers. John also serves as the head of Google’s San Francisco office and remains closely aligned to Google’s ad product organization. Prior to this role, John helped scale Google’s AdWords and YouTube businesses including the launch of Google’s inside sales organization, BrandUnit and Upfronts partnership groups as well as Google’s Agency Development and US Multicultural teams.

JB Osborne

Co-Founder & CEO

Red Antler

JB Osborne
JB Osborne
Co-Founder & CEO
Red Antler

JB is the Co-founder and CEO of Red Antler, the leading brand company for startups and new ventures, where he works with fast-growing companies like Casper, Allbirds, Brandless, Boxed, and Foursquare, advising their founders on how to build category-defining brand experiences that people can’t stop thinking about.

A fierce believer in the power of brand to launch and transform businesses, JB’s experience sits at the intersection of creative services and venture capital. Leading a multi-disciplinary team of strategists, designers, marketers and engineers with his co-founders at Red Antler, he has helped define a new generation of products and services that people love.

JB sits on the board of directors at Bed, Bath & Beyond and has been named one of Women’s Wear Daily 40 Under 40 in Fashion and Retail and was selected as a Forbes Consumer Catalyst.

Prior to founding Red Antler, JB opened the New York office of Consortium, a boutique creative shop based in Auckland, New Zealand. He began his career at advertising agency Saatchi & Saatchi working with global consumer brands. He graduated Magna Cum Laude from Cornell University with a degree in Business and is active with their Entrepreneurship program and Cornell Tech. A Philly native, he lives in Brooklyn with his wife Arielle, their dog Brodie, and a lot of plants.

Jonathan Shriftman

Founder

Solé Bicycles

Jonathan Shriftman
Jonathan Shriftman
Founder
Solé Bicycles

Melanie Travis

Founder and CEO

Andie Swim

Melanie Travis
Melanie Travis
Founder and CEO
Andie Swim

Melanie Travis is the Founder and CEO of Andie, a global e-commerce brand disrupting the market for women’s swimwear. Melanie established her career at some of New York City’s most successful consumer technology companies: Foursquare, Kickstarter, and most recently Bark & Co. Melanie studied Comparative Literature at Haverford College and film directing at the California Institute of the Arts (MFA).

Agenda
Day 1: Wednesday, November 20, 2019
7:30 am - 8:30 am
Female Founders Breakfast
Space is limited, this breakfast will be first come first served.

Nicole Aguirre Corbett

Worn

Nicole Aguirre Corbett
Nicole Aguirre Corbett
Founder & CEO
Worn

Nicole founded Worn in 2010 and grew it from a print publication into a full service creative agency. She was born into a family of entrepreneurs from Mexico and Argentina, and grew up in L.A. She has been an entrepreneur since the day she graduated from George Washington University. She speaks four languages and her life’s passion is empowering women in business.

Worn is a mission-based creative agency for women-led companies and initiatives. We’re passionate about working with women and men who are creating products and companies that are changing the world for women. You may have seen some of our work with clients like: Women.NYC, Bumble, and Michelle Obama’s Let’s Move Campaign.

Rachel Cohen

SNOWE

Rachel Cohen
Rachel Cohen
Co-founder
SNOWE

Rachel is a passionate entrepreneur with an eye for beautiful interiors and design.

Prior to founding SNOWE, Rachel worked in real estate investment banking at BGC Partners, advising hotel and lifestyle clients on strategic opportunities and capital raising. She also managed a boutique co-working space subsidiary of SL Green, Manhattan’s top real estate investment trust. It was her interest and penchant for design and fashion finds that led her to co-found her first company, Haat Couture, a retail concept selling luxury-quality, affordable Indian formal wear in the U.S.

Rachel began SNOWE with co-founder Andres Modak after moving back to New York City from grad school. Both were unhappy with the disposable quality of mass-produced homewares that were available and believed that there was a gap to be filled between mass-market quality and high-end luxury, which ultimately drove them to launch SNOWE.

Rachel holds a B.A. in Economics from the University of Michigan and an MBA from The Wharton School at the University of Pennsylvania.

Divya Gugnani

Wander Beauty

Divya Gugnani
Divya Gugnani
Co-Founder & CEO
Wander Beauty

Divya Gugnani brings 20 years of investment and entrepreneurial experience to her role as CEO and Co-founder of Wander Beauty, a company focused on multitasking beauty essentials created with global inspiration. Launched in 2015 Wander Beauty has proven to be one of the fastest emerging brands in the country, with over 18 highly prestigious beauty awards under their belt, plus a loyal following of A-list celebrities, top journalists and notable beauty and style influencers. Prior to that, Divya co-founded Send the Trend, an e-commerce site focused on personalized fashion and beauty, and sold it to QVC, where she focused on digital innovation. She is a serial entrepreneur and has co-founded multiple companies.

Divya started her business career in Investment Banking at Goldman Sachs and then moved onmto private equity and venture capital at Investcorp International and FirstMark Capital. Divya is a self- proclaimed startup junkie, a food and fashion lover, as well as a beauty experimenter. She has appeared regularly on several shows on CNBC, NBC and MSNBC. She has also been featured in The New York Times, Vanity Fair, BusinessWeek, TIME Magazine, The Wall Street Journal, Bloomberg, The Deal, and Crain’s, among several other publications.

Divya has contributed to The Huffington Post, TODAYshow.com, Daily Beast, The Nest Magazine and Woman’s World. She is the author of the book Sexy Women Eat: Secrets to Eating What You Want and Still Looking Fabulous , published by HarperCollins. In addition to a B.S. from Cornell University and an M.B.A. from Harvard Business School, Divya attended the French Culinary Institute.

Sarah LaFleur

M.M.LaFleur

Sarah  LaFleur
Sarah LaFleur
Founder & CEO
M.M.LaFleur

Sarah LaFleur is the Founder & CEO of M.M.LaFleur, a women’s clothing brand, styling service and community that takes the work out of dressing for work. Underwhelmed by the limited workwear options on the market as a young woman working in finance, Sarah dreamed of a more practical, inspired wardrobe for herself and all professional women. She founded M.M.LaFleur in 2013 with a collection of thoughtfully-designed, polished pieces made from high-quality, easy-care material like machine-washable and wrinkle-resistant fabrics. With Sarah’s leadership,  M.M.LaFleur helps women harness the power of self-presentation to gain confidence, and to rethink the shopping process altogether through M.M.’s stress-free styling service.

Since starting M.M.LaFleur, Sarah and the brand have been recognized on Forbes’ CircleUp25 list of the most innovative brands, WWD’s 40 of Tomorrow list, Crain’s 40 under 40, Fashion Group International’s Rising Star Award and Inc.’s Design Awards.

Prior to founding M.M.LaFleur, Sarah worked in the luxury goods group of Starwood Capital in New York and Paris, and as a management consultant at Bain & Co.. She also served over a year in South Africa with TechnoServe, a nonprofit organization that works with enterprising people in the developing world to build competitive farms, businesses and industries.

Sarah graduated from Harvard with an Honors degree in Social Studies. M.M.LaFleur is named after her mother, whom she calls her biggest inspiration.

8:00 am - 9:00 am
Networking Breakfast
Location: First Floor Gallery and Forum
9:00 am - 10:45 am
General Sessions
Location: Second Floor Forum
10:45 am - 11:30 am
Networking Break
Location: First Floor Gallery and Forum
11:30 am - 12:15 pm
Workshops
Location: Second Floor Forum and 2nd Floor Hubs
12:30 pm - 1:15 pm
Workshops
Location: Second Floor Forum and 2nd Floor Hubs
1:15 pm - 2:30 pm
Networking Lunch
Location: First Floor Gallery and Forum
2:35 pm - 3:00 pm
General Session
Location: Second Floor Forum
3:45 pm - 4:30 pm
Networking Break
Location: First Floor Gallery and Forum
4:30 pm - 5:45 pm
General Session
Location: Second Floor Forum
5:45 pm - 6:45 pm
Networking Reception
Location: First Floor Gallery and Forum
Day 2: Thursday, November 21, 2019
8:00 am - 9:00 am
Networking Breakfast
Location: First Floor Gallery and Forum
9:00 am - 9:45 am
Workshops
Location: Second Floor Forum and 2nd Floor Hubs
10:00 am - 11:30 am
General Session
Location: Second Floor Forum
11:30 am - 12:15 pm
Networking Break
Location: First Floor Gallery and Forum
- 1:00 pm
Workshops
Location: Second Floor Forum and 2nd Floor Hubs
1:00 pm - 2:15 pm
Networking Lunch
Location: First Floor Gallery and Forum
2:15 pm - 3:00 pm
Workshops
Location: Second Floor Forum and 2nd Floor Hubs
3:00 pm - 3:45 pm
Networking Break
Location: First Floor Gallery and Forum
3:45 pm - 5:00 pm
General Session
Location: Second Floor Forum
5:00 pm - 6:00 pm
Networking Reception
Location: First Floor Gallery and Forum
2018 Photos
Video Clips
Direct Brand Summit Returns this Fall
Direct Brand Summit Returns this Fall
IAB Direct Brand Summit's Biggest Takeaways
IAB Direct Brand Summit's Biggest Takeaways
Performance VS Branding?
Performance VS Branding?
What's the Best Piece of Career Advice You Ever Received?
What's the Best Piece of Career Advice You Ever Received?
What Can DTC & Incumbent Brands Learn From Each Other?
What Can DTC & Incumbent Brands Learn From Each Other?
Scott Schiller, NBCUniversal Kicks Off the IAB Direct Brand Summit
Scott Schiller, NBCUniversal Kicks Off the IAB Direct Brand Summit
IAB Direct Brand Summit Opening Remarks
IAB Direct Brand Summit Opening Remarks
Becoming, and Staying, a Disrupter with Andy Dunn
Becoming, and Staying, a Disrupter with Andy Dunn
Bonobos CEO on Changing Gender Roles in Apparel Products
Bonobos CEO on Changing Gender Roles in Apparel Products
Direct Response Marketing in a Mass Retail World
Direct Response Marketing in a Mass Retail World
Understanding Today’s Digital User
Understanding Today’s Digital User
Brands in the Age of Assistance
Brands in the Age of Assistance
The Future of Retail
The Future of Retail
Driving Growth & Building Brands with Pinterest
Driving Growth & Building Brands with Pinterest
How Peloton is Shaping the Future of Modern Brands
How Peloton is Shaping the Future of Modern Brands
Enabling Disruptive Companies to Rapidly Grow their Business
Enabling Disruptive Companies to Rapidly Grow their Business
How Tommy John Built a Brand with a Cult Following
How Tommy John Built a Brand with a Cult Following
Reimagining What it Means to be a Brand
Reimagining What it Means to be a Brand
Frontiers of Disrupter Brand Finance
Frontiers of Disrupter Brand Finance
Direct Brand Founder Insights
Direct Brand Founder Insights
The Shopify Effect
The Shopify Effect
Randall Rothenberg, IAB on The Rise of the 21st Century Brand Economy
Randall Rothenberg, IAB on The Rise of the 21st Century Brand Economy
Meet Jesse Horwitz, Co-Founder & Co-Ceo of Hubble
Meet Jesse Horwitz, Co-Founder & Co-Ceo of Hubble
Meet Jen Rubio, Co-Founder & Chief Brand Officer of Away
Meet Jen Rubio, Co-Founder & Chief Brand Officer of Away
IAB Founders Stories | Mack Weldon
IAB Founders Stories | Mack Weldon
IAB Founders Stories | Snowe Home
IAB Founders Stories | Snowe Home
IAB Founders Stories | Oars + Alps
IAB Founders Stories | Oars + Alps
IAB Founders Stories | Peloton
IAB Founders Stories | Peloton
IAB Founders Stories | Food52
IAB Founders Stories | Food52
IAB Founders Stories | The Farmer's Dog
IAB Founders Stories | The Farmer's Dog
IAB Founders Stories | Tommy John
IAB Founders Stories | Tommy John
IAB Founders Stories | Olika
IAB Founders Stories | Olika
IAB Founders Stories | Fanchest
IAB Founders Stories | Fanchest
IAB Founders Stories | Mott & Bow
IAB Founders Stories | Mott & Bow
IAB Founders Stories | Hubble Contacts
IAB Founders Stories | Hubble Contacts
IAB Founders Stories | NomNomNow
IAB Founders Stories | NomNomNow
IAB Founders Stories | Gravity Blankets
IAB Founders Stories | Gravity Blankets
IAB Founders Stories | Parachute
IAB Founders Stories | Parachute
IAB Founders Stories | ThirdLove
IAB Founders Stories | ThirdLove
IAB Founders Stories | Dagne Dover
IAB Founders Stories | Dagne Dover
Sponsors
Platinum Sponsor
Premier Sponsors
Title Sponsor
Supporting Sponsors
2019 Venue
Convene
225 Liberty Street
New York, NY 10080
Registration
IAB Member: $1,095 | Earlybird Discount Until June 28th (Save $100)
Networking Breakfast
Networking Lunches
Networking Cocktail Party
Keynote Sessions
Town Halls
Workshops
Swag Bag
Conference Mobile App to Facilitate Networking
Group Booking Discounts Available - Email events@iab.com
Non-Member: $1,295 | Earlybird Discount Until June 28th (Save $100)
Networking Breakfast
Networking Lunches
Networking Cocktail Party
Keynote Sessions
Town Halls
Workshops
Swag Bag
Conference Mobile App to Facilitate Networking
Group Booking Discounts Available - Email events@iab.com
Retail Brand Marketers: Free Registration
Qualified retail brand marketers (buy-side) can request a complimentary pass. Please use the promo code in your email invitation to register for your complimentary pass. If you did not receive an invite, please request one below.
Contact Us
For more information on the 2019 IAB Direct Brand Summit including speaker and agenda updates, add your name to the DBS mailing list.
Email Events@iab.com
Stay Updated on DBS 2019 Event Updates